Training

180 | Information Architecture and Writing for the Web

3 days, 9am-4pm (1.2 CEUs)
Delivery: Open-Enrollment | Customized Onsite | Virtual Classroom
Price: $1,575 or 3 Vouchers

WestLake's Introduction to Information Architecture for the Web will benefit both the Information Architects and writers who will be creating the content for Web pages. While it discusses Web projects in terms of a project life-cycle, it is especially geared to those individuals who will be determining what the content will be and how users will get to that content. The course includes a thorough discussion of how writing for the Web is different from writing for any other media as well as how to create exciting and informative text that enables users to fulfill your site's goals.

By the end of the class students will be able to:

• Determine what good Web design is
• Define information architecture
• Create a user-focused foundation
• Use an orderly process to implement sound information architecture
• Write text that is clear, appealing, and rewarding for users
• Restructure an existing site
• Determine the cost of poor information architecture

• Prerequisites:
  Comfortable using the Internet. Note that this is an introductory class and is not intended for seasoned information architects.